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why ceeco

Ceeco Advantage

As Distributors:

Headquartered in New Delhi, Ceeco provides clients with the best-in-class AV and ICT products and accessories, and backs it up with great customer experience and after-sales support to help clients grow their business. This is further supported by Ceeco's committed team based out of New Delhi as well as across several key locations in the country. Ceeco's USP lies in the value-added services provided to support principals as well as dealers.

As Solution Providers & System Integrators:

Ceeco employs world class technologies to design and implement unrivalled AV solutions for its customers. The specialized skill set available in AV Architecture, System Integration, AV Installation coupled with dedicated Operation & Service Support enables Ceeco to serve its ever-increasing base of satisfied customers.

Ceeco's passion for implementing future proof solutions, and effectively communicating the same with customers has helped the company achieve excellence in every area of operation.

Leadership Team:


ceeco founder sanjeev bhasin

Sanjeev Bhasin

He is Founder and Managing Director of Ceeco, has undertaken the journey from the Analog to Digital era. Having started off the operations from 16mm Films & Projectors, Overhead & Slide Projectors and Konika Films & Hot Shot Cameras, Sanjeev has been instrumental in keeping the company in sync with the changing technology & products. Building long term partnerships / relationships with Suppliers, Customers and Team members has helped Sanjeev create a credible & respected business.

Sanjeev leads a team of dedicated department heads who efficiently run the affairs of the company. The operational philosophy practiced by him is "Visualize, Initiate and Delegate".

ceeco director rahul bhasin

Rahul Bhasin:

After completing his graduation and PGDM, Rahul Bhasin joined Ceeco in September 2014 and has spent considerable time and efforts to understand and learn company operations and culture. Rahul brings fresh energy and ideas to the organization and is today actively contributing in many of company's operations like business development, sales and technical support in the capacity of Director.

Suresh Chander Mishra finance advisor

Suresh Chander Mishra:

Suresh Chander Mishra joined Ceeco in 1995 when it was still known as Cinesonic Electronic Equipments Pvt Ltd. Since joining the company, Suresh has been instrumental in helping the company grow manifold. He joined the company as an accountant and went on to become senior manager in finance and administration. He has about 20 years of experience in financial operations, accounting responsibilities, management and administration. During his tenure, Ceeco diversified its product offerings whilst maintaining a strong connect with its customers. He also manages the purchase, legal and logistics department of the company.

From performing all its accounting operations manually, to employing financial software for an automatic execution, Ceeco has grown a lot in his leadership. Prior to his stint at Ceeco, Suresh worked as an accountant with Televista Electronics Ltd. He earned his Bachelor's in Commerce from University of Delhi in 1994.

Inderjit Singh project manager

Inderjit Singh:

Inderjit heads the Projects division at Ceeco, and has over 20 years of experience in AV projects under his belt. Apart from managing a host of projects, Inderjit specializes in designing & implementing High End Audio Video Projects for Auditoriums, Convention centres, Command Control rooms, Conference rooms etc.

Inderjit has an impeccable track record in building strong customer relationships, and achieving desired sales goals from time to time. Amongst the Flagship projects implemented are Parliament Annexe Project and DRDO Bhawan Project. A Graduate from Delhi University, Inderjit joined Ceeco about two decades ago, and has actively contributed to the overall growth of the company.

Suresh Chand Rathi

Suresh Chand Rathi:

Suresh is an Electronics Engineer with more than 24 years of experience in the technology industry. Suresh heads the product sales operations of Ceeco, and is responsible for managing a strong sales team to cater to the All-India dealer network. Suresh contributes actively to Ceeco's Branding & Marketing actions and is actively involved in the company's Strategy and Vision.

Prior to Ceeco, Suresh worked at Network - A HCL Group Co., SoftCom and NTS in various positions.